By Mark Kuroski

My name is Mark Kuroski, and for 100 days people called me an Eco-Warrior. I was selected from applicants around the world to be part of a group of 11 people to live in the jungles of Borneo as Eco-Warriors, but I didn’t really feel like one. It wasn’t until the end of the 100 days that I finally realized what it meant to be an Eco-Warrior.

On June 6th, 2012 Qi Global launched the Urban Eco-Warrior movement in Singapore, and invited the 11 of us to join them on the 100th day of our program. The event took place at Singapore’s most sustainable mall, 313@Somerset.
The Urban Eco-Warrior movement aims to create cool and conscious consumers. Promoting the message that fashion and sustainability are not mutually exclusive.
While the 11 of us were dealing with the culture shock of suddenly finding ourselves in the middle of urban Singapore, we were sharing our stories of living in the jungle for 100 days with the malls shoppers.
Part of the Urban Eco-Warrior movement is to empower urban dwellers that they don’t have to give up the comforts of daily life and travel deep into the jungle to make a positive difference for the planet…everyone can be an Urban Eco-Warrior!
There are three basic rules to being an Urban Eco-Warrior, according to founder and chief executive of Qi Global Mette Kristine Oustrup…buy organic, buy local, and buy handmade. There are many fashionable companies working to make their products in a more sustainable manner. The Urban Eco-Warrior facebook page highlights these companies to help develop conscious consumers.
As the mall event progressed I finally discovered the meaning of what it means to be an Eco-Warrior, urban or not, thanks to the inspiring words of my teammate Kodi Twiner. It’s actually very simple. She told me an Eco-Warrior is someone who does what is right for the planet.

Whether a person lives in the jungles of Borneo, or the concrete jungle of Singapore, we all have a choice as a consumer. We either support companies who are working to become more sustainable, or we support companies that could care less about the environment and their negative impact upon it.
Now that I’ve finished my 100 days in Borneo and am back living in the United States, I ‘ve made a choice to become an Urban Eco-Warrior…and it’s my hope that you will too.
Joing the community of cool and conscious consumers HERE.